Stakeholder Relationship Management
Regardless of their size or mission, all organizations have internal and external stakeholders with competing priorities, needs, and concerns. Negative or mismanaged stakeholder relationships can lead to increased cost and lack of stakeholder acceptance or buy-in, hindering transformation or other initiatives. Furthermore, increasingly complex issues require the input and involvement of stakeholders across organizations, sectors, and national borders. Addressing stakeholder interests in a proactive and sustained manner is critical to organizational success.
Booz Allen has partnered with numerous organizations to successfully engage stakeholders—transforming disimpassioned audiences or even adversaries into partners. Through stakeholder relationship management (SRM), Booz Allen helps organizations understand stakeholders’ needs and concerns and develops approaches to proactively inform, involve, and inspire stakeholders to build ownership. When combined with our capabilities in outreach, leadership messaging, and employee engagement, our SRM service offering supports comprehensive stakeholder engagement strategies.
Through deep stakeholder analysis, audience segmentation, partnership strategies, and contact management tracking, we help organizations develop and maintain stakeholder relationships that support their goals.
As a result of our SRM service offerings, organizations can accomplish the following:
- Improve the consistency and quality of stakeholder interactions
- Speak with one voice while engaging and responding strategically to stakeholders’ needs
- Meet external stakeholders’ needs and add value to their operations
- Improve public perception
Link here to the complete Stakeholder Relationship Management Capability Sheet.
This page was last updated 17 September 2009.
