Strategic Communications

Strategic communications is the proactive, targeted development and delivery of key messages and the engagement of key stakeholders at the right time, in the right manner, with the right responsiveness to achieve business objectives. Strategic communications is necessary when:

• An organization wants to proactively prepare for radical change
• There is strong resistance to organizational change efforts
• Employees need to deliver a more consistent or improved customer experience
• Employees are being asked to do their jobs differently or use new technologies and systems
• Employee morale or satisfaction needs improvement
• Information does not flow quickly or accurately enough through the organization
• An organization wants to know the factors driving employee engagement and overall reputation
• Media, analysts, or pundits are not telling a story the organization would prefer
• Stakeholders and customers cannot identify the value of an organization or its products/services because the organization is not well branded
• No annual communications plan or crisis communication plan is in place

Booz Allen’s award-winning functional experts can help you be ready for what’s next

At Booz Allen Hamilton, a leading strategy and technology consulting firm, our communications functional experts and domain/industry experts create strategic communications solutions precisely targeted for our clients—and receive frequent industry recognition and multiple awards. To maintain these high standards, our communications professionals focus on continued functional enrichment by sharing best practices, leveraging the latest technology tools, emphasizing functional mentoring, and benchmarking industry trends.

Link here to the complete Strategic Communications Capability Sheet.